Mark Ferraz
№ 001  ·  a working thesis

AI doesn't replace
judgment. It gives
judgment reach.

Twenty-five years building companies, developing teams, and leading work where business and technology meet. The measure is what changes for the company: how it operates, what it can ship, and where it can go next.

Technical depth supports the work. It turns strategy into systems, connects leadership decisions to execution, and lets a team move from an idea to an operating result without losing the why.

Mark Ferraz
By the author
I'm Mark Ferraz. I turn business decisions into working systems. Twenty-five years across enterprise software, AI infrastructure, esports, and the Microsoft ecosystem. I lead Govern 365 at Netwoven, an AI-native VDR and governance platform serving Microsoft 365 customers. I built LittleGuy, a persistent memory substrate for AI agents, running on personal infrastructure. I'm President of Texas Star Party, the 501(c)3 running the world's premier annual astronomy event. This site is where I write.
Enterprise experience
Netwoven
Chevron
Cheniere Energy
Southwestern Energy
Marathon Oil
Microsoft
Essay № 017

Memory for
two.

6 min read · September 2026

I corrected my assistant yesterday on a small point. Today the same wrong assumption showed up in a different thread, and I corrected it again. Same point, same correction, two sessions in a row.

The agent has memory. It does not have the kind of memory that keeps corrections across the threads where they are made. That is the wrong side of the relationship.

Memory should be a property of the relationship,
not a property of the agent.
Continue reading →
Currently
Previously
Three completed founder cycles. MindZipper Networks, Quantic Gaming, SolutionsMark.
042010-2012

Quantic Gaming

Founder, CEO

North American esports organization built as a digital media vehicle for brand partners. Sponsors included Razer, Alienware, Twitch, and DB Vision; competitive teams ran across the MLG Call of Duty circuit, StarCraft II, and League of Legends. Korean SC2 partnerships with Incredible Miracle and StarTale. The LoL roster we signed in 2012 went on to form the core of Cloud9.

052005-2012

SolutionsMark

Founder, Principal

Microsoft ecosystem consultancy. Grew to a dozen employees and several million in annual revenue across seven years. The most significant engagement was a five-year SharePoint architecture and platform program at Chevron serving 100,000+ users across three continents.

061999-2001

MindZipper Networks

Founder, CEO

Founded at age 20. Hosting, colocation, and web development. Grew to a team of 15 with a few hundred customers and 3,000 square feet of datacenter space. Acquired in early 2001 as the dot-com window closed.

Also

Looking up.
Texas Star Party.

● annual

Every spring, a few hundred astronomers gather under some of the darkest skies in North America at Prude Ranch in the Davis Mountains. I serve as President of Texas Star Party, the 501(c)3 that runs the gathering, and spend the week remembering how to think in orders of magnitude again.

The same discipline that aligns an equatorial mount aligns an enterprise architecture.
Correspondence

Write to me
directly.

If you're working through a business or technology decision that matters, write to me. The fastest way in is a real sentence, not a form.

© 2026 Mark Ferraz · est. 1977